濟(jì)南短視頻推廣:為啥90%視頻號(hào)有流量后就會(huì)提示違規(guī),限制曝光!
本篇文章我們要聊的是,我自己拍的原創(chuàng)視頻,文案內(nèi)容也是自己的。為什么一旦有了流量,就會(huì)收到違規(guī)通知!
In this article, we are going to talk about the original video I shot myself, and the content of the copy is also my own. Why do I receive violation notifications once I have traffic!
做視頻號(hào),越研究流量,越容易違規(guī)。或者我換個(gè)說(shuō)法,90%的視頻號(hào),一旦流量跑起來(lái)了,那么肯定會(huì)收到限流通知或者違規(guī)通知。尤其是不懂規(guī)則的新手小白。經(jīng)常會(huì)覺(jué)得,我這視頻正常啊,怎么就莫名其妙收到違規(guī)通知呢?
Creating a video account, the more you study traffic, the more likely it is to violate regulations. Or to put it another way, 90% of video accounts will definitely receive traffic restriction or violation notifications once their traffic starts running. Especially for novice novices who don't understand the rules. I often feel that my video is normal, why did I receive a violation notification inexplicably?
網(wǎng)上一搜,發(fā)現(xiàn)在視頻號(hào)中一些博主告訴你,視頻播放量超多少萬(wàn),就要隱藏和刪除,避免被關(guān)小黑屋等等。
When I searched online, I found that some bloggers in the video account told you that if the video has exceeded tens of thousands of views, you should hide and delete it to avoid being locked up in a small black room, and so on.
他們只告訴你,這樣做是因?yàn)橐曨l到了一定播放量,就會(huì)進(jìn)入人工審核,然后就會(huì)被檢測(cè)到違規(guī)。好像只要到了人工審核這一步,就一定會(huì)違規(guī),限流。
They only tell you that this is because when the video reaches a certain number of views, it will enter manual review and be detected as a violation. It seems that once it reaches the stage of manual review, there will definitely be violations and flow restrictions.
看似蠻有道理的,但是細(xì)想一下,毫無(wú)邏輯和道理。
Seemingly reasonable, but upon closer consideration, there is no logic or reason at all.
人工檢測(cè)=違規(guī)嗎?
Is manual detection a violation?
根據(jù)第三方機(jī)構(gòu)QuestMobile統(tǒng)計(jì),2024年視頻號(hào)日均播放量約30億次,按長(zhǎng)尾分布估算,10萬(wàn)+播放量的視頻占比約0.3%-0.5%
According to QuestMobile, a third-party organization, the daily average playback volume of video accounts in 2024 is about 3 billion times. Based on the long tail distribution, it is estimated that videos with over 100000 views account for about 0.3% -0.5%
按照這個(gè)比例,每天超過(guò)10萬(wàn)播放的視頻有多少呢?有5萬(wàn)到10萬(wàn)條,視頻號(hào)團(tuán)隊(duì)瘋了嗎?這么多的10萬(wàn)+播放的視頻,全部人工審核,視頻號(hào)團(tuán)隊(duì)得雇多少人去審核?所以這個(gè)說(shuō)法不成立!
According to this ratio, how many videos are played over 100000 times a day? Is the video account team crazy with 50000 to 100000 entries? How many people do the video account team need to hire to review all the videos with over 100000 views that have been manually reviewed? So this statement is not valid!
今天我將從下面4個(gè)方面來(lái)和你分享,關(guān)于違規(guī)的一些底層原因。
Today, I will share with you some underlying reasons for violations from the following four aspects.
1、為什么越研究流量,越容易違規(guī)
1. Why is it that the more you study traffic, the easier it is to violate regulations
2、為什么大流量≈(約等于)違規(guī)
2. Why does high traffic ≈ (approximately equal to) violations
3、視頻號(hào)判定違規(guī)的標(biāo)準(zhǔn)是什么
3. What are the criteria for determining violations in video accounts
4、怎么做才能規(guī)避這些違規(guī)
4. How can we avoid these violations
1、為什么越研究流量,越容易違規(guī)?
1. Why is it that the more you study traffic, the easier it is to violate regulations?
想法決定行動(dòng),如果你滿腦子就流量、播放量。那么你就會(huì)去研究,什么視頻有播放量。拍什么容易火。而符合這兩者的視頻,大多數(shù)都是容易違規(guī)的,因?yàn)檫@類(lèi)內(nèi)容都有2個(gè)共同點(diǎn):1、它們都迎合了人性當(dāng)中的某個(gè)弱點(diǎn),2、和平臺(tái)規(guī)則打擦邊球。
Ideas determine actions, if your mind is full of traffic and views. So you will study what videos have views. What's easy to catch fire on. And most videos that meet these two criteria are prone to violations, because these types of content have two common points: 1. They both cater to a weakness in human nature, and 2. They brush the edge of platform rules.
舉個(gè)例子,美女扭胯、擦邊舞蹈、穿瑜伽褲、刻意暴露身材的“黑絲挑戰(zhàn)”等等,這類(lèi)視頻數(shù)據(jù)都不會(huì)差。就是因?yàn)檫@類(lèi)視頻迎合了男人好色這個(gè)人性的弱點(diǎn)。
For example, videos of beautiful women twisting their hips, performing edge hugging dances, wearing yoga pants, and intentionally exposing their bodies through "black silk challenges" all have good data. It's because these types of videos cater to the human weakness of men's lust.
當(dāng)你看完下面的視頻號(hào)的規(guī)則,你大概就明白這類(lèi)是怎么擦邊的了。擦邊,就是怎么解釋都行。
When you finish reading the rules of the video account below, you will probably understand how this kind of borderline is done. You can explain it any way you want, just brush the edge.
就拿上面這些視頻作為案例來(lái)說(shuō),視頻展示了全部,但是有絕大多數(shù)都擦了最后的一條。
Taking the above videos as examples, they showcase everything, but the vast majority of them erase the last one.
作為發(fā)視頻的來(lái)說(shuō),我展示了我的好身材,沒(méi)有對(duì)著隱私部位拍啊。我不能管看視頻的人看什么地方對(duì)吧,看哪里是別人的自由。
As a video creator, I showed off my good figure and didn't take photos of my private parts. I can't control where the person watching the video is watching, right? It's someone else's freedom to watch where.
你看這就是擦了平臺(tái)的邊。
You see, this is wiping the edge of the platform.
再比如。一些所謂的養(yǎng)生科普(“吃XX致癌”)、恐嚇式育兒(“不這樣教孩子就廢了”)這類(lèi)內(nèi)容,也容易火,只要這類(lèi)短視頻成漏網(wǎng)之魚(yú),展現(xiàn)到視頻號(hào)用戶面前,數(shù)據(jù)也不會(huì)差。因?yàn)檫@些視頻迎合了人害怕“恐懼與危機(jī)感”,迎合了人們寧可信其有的心理。(這類(lèi)在視頻號(hào)中打壓最嚴(yán),幾乎見(jiàn)不到了)
For example. Some so-called health popularization ("eating XX can cause cancer") and threatening parenting ("if you don't teach your children like this, it will be useless") are also prone to becoming popular. As long as these short videos become a loophole and are presented to video account users, the data will not be bad. Because these videos cater to people's fear and sense of crisis, catering to the psychology that people would rather believe in. (This type is the most heavily suppressed in video accounts and is almost never seen)
這些內(nèi)容,在視頻號(hào)中播放量是很大,但是也是風(fēng)險(xiǎn)很高的內(nèi)容,平臺(tái)打壓的內(nèi)容。
These contents have a large number of views in the video account, but they are also high-risk content that the platform suppresses.
如果你盯著流量,那么你腦子中的想法就是,這些視頻,要怎么樣才能讓平臺(tái)不判定違規(guī)!但問(wèn)題是這本就是不可持續(xù)的高風(fēng)險(xiǎn)內(nèi)容,常在河邊走,哪有不濕鞋的呢?
If you are focused on traffic, then your mind is about how to make these videos not be judged as illegal by the platform! But the problem is that this is already an unsustainable high-risk content, often walking by the river, where are there shoes that are not wet?
或許今天發(fā)布沒(méi)有違規(guī),但是說(shuō)不定明天后天,下個(gè)星期就違規(guī)了。只要平臺(tái)提高一點(diǎn)處罰閾值,違規(guī)就是遲早的事兒。
Perhaps today's release did not violate any rules, but maybe tomorrow, the day after tomorrow, or next week it will be violated. As long as the platform raises the penalty threshold a little, violations are inevitable.
2、為什么大流量≈(約等于)違規(guī)
2. Why does high traffic ≈ (approximately equal to) violations
人性的弱點(diǎn),它是一把雙刃劍,用的好,流量蹭蹭漲、用不好處處受限制,條條收到違規(guī)通知!
The weakness of human nature is a double-edged sword. If used well, traffic will skyrocket, but if not used well, it will be restricted everywhere and receive violation notifications!
短視頻平臺(tái)是一個(gè)放大器,不管好壞,它都會(huì)成倍地放大。哪怕是一點(diǎn)點(diǎn)人性弱點(diǎn),經(jīng)過(guò)短視頻的放大,就會(huì)成倍增長(zhǎng)。
A short video platform is an amplifier that amplifies exponentially, regardless of its quality. Even a small human weakness can multiply exponentially through the amplification of short videos.
如果收到違規(guī),你就要反思一下,發(fā)布的視頻中,哪里放大了他提示的違規(guī)的部分。
If you receive a violation, you need to reflect on where in the posted video you enlarged the part of the violation that he prompted.
在視頻號(hào)中,10萬(wàn)+點(diǎn)贊??、10萬(wàn)+喜歡的??的視頻是極少一部分。普通人想拿10萬(wàn)+,還是有些難度的。
100000+likes in the video account?? 100000+likes?? The video is a very small part. It's still quite difficult for ordinary people to get over 100000 yuan.
再說(shuō)白一點(diǎn),新手小白,90%流量大的視頻,或多或少都會(huì)和違規(guī)和擦邊掛鉤。只是看你能不能識(shí)別出來(lái)罷了。
To be frank, novice novices, 90% of videos with high traffic are more or less associated with violations and borderline behavior. Just to see if you can recognize it.
違規(guī)內(nèi)容的模型大概就是這樣,人性弱點(diǎn)內(nèi)容大過(guò)主要內(nèi)容,那么就收到違規(guī)。
The model for violating content is roughly like this: if the human weakness content is greater than the main content, then it is considered a violation.
這就有點(diǎn)像是“蛋炒飯”和“飯炒蛋”的區(qū)別。飯和蛋的占比不同,這就是兩個(gè)不同的東西了。
This is a little like the difference between "egg Fried Rice" and "rice fried egg". The proportion of rice and eggs is different, these are two different things.
流量類(lèi)型的短視頻,拋開(kāi)極個(gè)別的,大部分或多或少都參雜了人性弱點(diǎn)的內(nèi)容,因?yàn)闆](méi)有人喜歡看一些所謂的“干貨”。你必須要在內(nèi)容中加一點(diǎn)“有意思”的東西,才能讓別人有看下去的欲望。
Short videos of traffic type, aside from a few exceptions, mostly contain content that is more or less mixed with human weaknesses, because no one likes to watch so-called 'dry goods'. You must add something 'interesting' to the content in order to make others want to continue reading.
而這一點(diǎn)所謂“有意思”的東西,就是人性中的弱點(diǎn)。如果用得好,那么就會(huì)變成流量。這個(gè)有意思的東西,它是引子,不是全部。
And this so-called 'interesting' thing is the weakness in human nature. If used well, it will become traffic. This interesting thing is an introduction, not everything.
用得好,模型就是這樣
Well used, the model is like this
你的好內(nèi)容+一點(diǎn)人性的引子,就會(huì)獲得流量。而這個(gè)好內(nèi)容是核心,好內(nèi)容是根,是基礎(chǔ)。有了基礎(chǔ),你還得用“人性弱點(diǎn)”這個(gè)糖衣做包裹,這樣看得人才會(huì)多。
Your good content+a bit of human introduction will gain traffic. And this good content is the core, good content is the root, and it is the foundation. With a foundation, you still need to wrap it with the sugar coating of 'human weaknesses', so that you can see more people.
關(guān)于好內(nèi)容,我在??一文說(shuō)清楚什么是內(nèi)容,什么是好內(nèi)容!這篇文章分享了什么是內(nèi)容,尤其是什么是好內(nèi)容,如果你對(duì)怎么生產(chǎn)好內(nèi)容感興趣,可以去看看這篇文章。
Regarding good content, where am I?? Explain clearly in one article what content is and what good content is! This article shares what content is, especially what good content is. If you are interested in how to produce good content, you can take a look at this article.
關(guān)于人性,就像我在做短視頻,搞不清楚這四個(gè)點(diǎn)就別干了這篇文章分享的那個(gè)模型一樣,
Regarding human nature, it's like when I'm making a short video, if you can't figure out these four points, don't do the model shared in this article,
看點(diǎn)+爆款公式=流量
Highlight+popular formula=traffic
流量+商業(yè)模式=盈利
Traffic+Business Model=Profit
而這個(gè)爆款公式,你你完全可以理解為“人性的弱點(diǎn)”,只要你拆拆解能持續(xù)爆紅的視頻,它們條條都是符合人性弱點(diǎn)的。
And this popular formula, you can completely understand it as the "weakness of human nature". As long as you disassemble videos that can continue to become popular, they are all in line with human weaknesses.
回到今天的主題,好內(nèi)容和人性的關(guān)系,
Returning to today's topic, the relationship between good content and human nature,
就像是有些藥丸,它需要甜的糖衣包裹,才能讓病人容易下咽。
Just like some pills, they require sweet sugar coating to make it easy for patients to swallow.
就像是一些食物,必須要加入調(diào)味品,才能讓更多顧客喜歡吃。
Just like some food, seasonings must be added to make more customers enjoy it.
賣(mài)車(chē)的短視頻和直播都是黑絲居多?賣(mài)車(chē)是住內(nèi)容,黑絲是為了讓你做數(shù)據(jù),有更多人看。賣(mài)房也是如此。
Are short videos and live broadcasts selling cars mostly black silk? Selling cars is for living content, while black silk is for you to do data and attract more people to watch. The same goes for selling houses.
但是新手小白在做的短視頻的時(shí)候,本末倒置了。
But novice novices turned the cart before the horse when making short videos.
視頻中大部分都是人性的弱點(diǎn)來(lái)博眼球,吸引流量,有的完全就沒(méi)有內(nèi)容,短視頻僅僅是放大這些“人性的弱點(diǎn)”。
Most of the videos are about human weaknesses to attract attention and traffic, while others have no content at all. Short videos only magnify these 'human weaknesses'.
這就變成了藥丸全是糖,這就沒(méi)有了藥的效果。
This becomes a pill full of sugar, and there is no longer any medicinal effect.
食物變成了全是科技和狠活,就丟失我們需要食物的初衷。
Food has become all about technology and hard work, losing our original intention of needing food.
這類(lèi)視頻容易有流量,是因?yàn)楸O(jiān)管?chē)?yán)格,同類(lèi)視頻都被系統(tǒng)攔截下來(lái)了,只要你是那條漏網(wǎng)之魚(yú),沒(méi)有達(dá)到違規(guī)的標(biāo)準(zhǔn),那么流量就來(lái)了。這些流量不是因?yàn)槟銉?nèi)容好,而是你運(yùn)氣好,鉆了空子。
This type of video is prone to traffic because of strict regulation, and similar videos have been intercepted by the system. As long as you are the one who missed the net and did not meet the standards for violation, traffic will come. These traffic are not because of your good content, but because of your luck and taking advantage of loopholes.
一旦你持續(xù)做,那么很快就是違規(guī)、限制曝光、限制推薦、等等,處罰一次比一次嚴(yán)重。
Once you continue to do it, it will soon become a violation, limit exposure, restrict recommendations, and so on, with each punishment becoming more severe.
你看到的爆款同行也是如此,他鉆了空子,只要他繼續(xù)干,也會(huì)遇到和你類(lèi)似的違規(guī)問(wèn)題,而且他干的越久,成本就越高。畢竟干的越久,投入的時(shí)間和精力就更多。
The same goes for the popular peers you see. They took advantage of loopholes, and as long as they continue to work, they will also encounter similar violations as you, and the longer they work, the higher the cost. After all, the longer you work, the more time and energy you invest.
這類(lèi)視頻能成,就像是我在??5個(gè)常見(jiàn)的違規(guī)點(diǎn),讓你避開(kāi)90%的視頻號(hào)限流,速來(lái)學(xué)習(xí)!中提到,我做大健康賬號(hào)容易做起來(lái)的原因,不是因?yàn)槲夷茏龆嗪茫窍到y(tǒng)幫我攔截了90%的對(duì)手,當(dāng)我去線下參訪的時(shí)候,就有同行不斷的打聽(tīng)如何避免違規(guī)限流的方法。
Can this type of video be made, just like me?? 5 common violations that help you avoid 90% of video streaming restrictions, come and learn now! As mentioned in the article, the reason why it is easy for me to create a big health account is not because I can do it well, but because the system helps me intercept 90% of my competitors. When I visit offline, my peers constantly inquire about ways to avoid violating traffic restrictions.
一旦賬號(hào)涉及這些內(nèi)容,那么離封號(hào)和違規(guī)就不遠(yuǎn)了,只要達(dá)到平臺(tái)的處罰閾值,那么違規(guī)隨之就來(lái)了,遲早的事。
Once an account is involved in these contents, it is not far from being banned and violating regulations. As long as the platform's penalty threshold is reached, the violation will come sooner or later.
有些還沒(méi)有收到處罰的,是因?yàn)檫@個(gè)賬號(hào)沒(méi)有達(dá)到處罰閾值的標(biāo)準(zhǔn),一旦到處罰閾值,一樣的違規(guī)封號(hào)。
Some accounts that have not yet received punishment are due to not meeting the penalty threshold standards. Once the penalty threshold is reached, the account will be banned for the same violation.
內(nèi)容決定賬號(hào)標(biāo)簽,賬號(hào)標(biāo)簽決定處罰的閾值
The content determines the account label, and the account label determines the threshold for punishment
還有一點(diǎn),就是不要多次和重復(fù)違規(guī),這樣你會(huì)成為平臺(tái)重點(diǎn)監(jiān)視對(duì)象,別人可能100條抽查一條,你可能就是10條抽一條。
Another point is not to repeatedly violate the rules, as this will make you a key monitoring target of the platform. Others may randomly check one out of 100, while you may only randomly check one out of 10.
3、視頻號(hào)判定違規(guī)的標(biāo)準(zhǔn)是什么
3. What are the criteria for determining violations in video accounts
有很多朋友經(jīng)常私信我,說(shuō)某某某賬號(hào),為什么他做就不違規(guī),我一發(fā)就違規(guī)。我想說(shuō)的是,不能只看他發(fā)過(guò)的視頻。你還要看看他最近還在更新沒(méi)有,他能更新多久。
Many friends often send me private messages, saying that a certain account does not violate the rules when they do it, while I violate the rules when I post it. What I want to say is that we can't just watch the videos he has posted. You also need to check if he has been updating recently and how long he can update.
如果最近還在更新,你得看看他能干多久,如果沒(méi)更新了,說(shuō)不定就是收到違規(guī)了。同行賬號(hào),你遇到問(wèn)題,遇到的違規(guī),他一個(gè)都不會(huì)少,遲早的事。
If it's still being updated recently, you need to see how long it can last. If it hasn't been updated, maybe it's just a violation. Peer accounts, if you encounter problems or violations, he will not miss a single one, sooner or later.
說(shuō)回到今天的主題,視頻號(hào)判定違規(guī)的標(biāo)準(zhǔn)是什么呢?
Returning to today's topic, what are the criteria for determining violations of video accounts?
1、賬號(hào)標(biāo)簽+視頻標(biāo)簽=是否被處罰
1. Account tag+video tag=whether punished
2、是否主動(dòng)涉及違規(guī)
2. Whether actively involved in violations
第一個(gè)定處罰你的原因是:你的的賬號(hào)標(biāo)簽和視頻內(nèi)容屬于高風(fēng)險(xiǎn)、高違規(guī)內(nèi)容。從你發(fā)第一個(gè)視頻開(kāi)始,視頻號(hào)算法就不斷通過(guò)你發(fā)布的視頻給你賬號(hào)打標(biāo)簽,這個(gè)標(biāo)簽也決定了處罰你的閾值。
The first reason for punishing you is that your account tags and video content belong to high-risk and high violation content. From the moment you post your first video, the video number algorithm continuously tags your account based on the video you post, and this tag also determines the threshold for punishing you.
舉個(gè)例子,同樣是一條只拍了大長(zhǎng)腿的視頻。
For example, it's also a video that only features long legs.
如果是發(fā)布在買(mǎi)賣(mài)襪子,賣(mài)鞋子的賬上,就不會(huì)涉嫌違規(guī);如果發(fā)布在那些展示身材、唱歌跳舞的賬號(hào)上,大概率就會(huì)被判定違規(guī),限制傳播。
If it is posted on the account of buying and selling socks or shoes, it will not be suspected of violating regulations; If posted on accounts that showcase figures, sing and dance, there is a high probability that it will be deemed illegal and restricted from spreading.
視頻號(hào)怎么知道你是賣(mài)鞋子的呢?當(dāng)然是你之前發(fā)過(guò)的視頻打標(biāo)后知道的啊。具體可以看看??賬號(hào)打標(biāo)、賬號(hào)權(quán)重,看這篇文章就夠了!這篇文章有詳細(xì)講打標(biāo)的事情。
How does the video account know that you sell shoes? Of course, you found out after labeling the video you posted before. Can you take a look specifically?? Account tagging and account weight, just read this article! This article provides a detailed explanation of marking.
代入今天的案例,只要上面的那個(gè)賬號(hào)敢發(fā)這種,只展示大長(zhǎng)腿的視頻,那么99%的概率會(huì)收到違規(guī)通知。
In today's case, as long as the account above dares to post videos that only show long legs, there is a 99% chance that they will receive a violation notification.
都是同樣的視頻,就是因?yàn)橘~號(hào)的標(biāo)簽不同,所以判定的閾值不同,別人發(fā)不違規(guī),是因?yàn)橐曨l號(hào)系統(tǒng)能通過(guò)這個(gè)賬號(hào)發(fā)布過(guò)的歷史內(nèi)容判斷,這個(gè)賬號(hào)是屬于什么類(lèi)型的賬號(hào),什么內(nèi)容屬于這個(gè)類(lèi)型賬號(hào)中風(fēng)險(xiǎn)較高的內(nèi)容。
They are all the same videos, because the tags of the accounts are different, so the threshold for judgment is different. Whether someone else posts a violation is because the video account system can judge what type of account this account belongs to and what content belongs to the high-risk content in this type of account based on the historical content published by this account.
這里和大家分享一個(gè)檢測(cè)違規(guī)的心得,這個(gè)本該是我一年前就應(yīng)該公開(kāi)寫(xiě)的,但是那時(shí)候我還陷在做教程的圈子里,所以只和身邊人分享了這個(gè)心得。這個(gè)心得就是,檢測(cè)語(yǔ)境,而不是文字。現(xiàn)在的平臺(tái)檢測(cè),不是按照文案來(lái)檢測(cè),而是按照語(yǔ)境來(lái)檢測(cè)。
I would like to share with you my experience in detecting violations. This should have been publicly written by me a year ago, but at that time, I was still trapped in the circle of tutorials, so I only shared this experience with people around me. This experience is to detect context, not text. The current platform detection is not based on copy, but on context.
語(yǔ)境和文字,兩個(gè)區(qū)別可大了。檢測(cè)文字是檢測(cè)違禁詞,但是檢測(cè)語(yǔ)境就不同了,他是檢測(cè)你說(shuō)這句話的意思。
The difference between context and text is significant. Detecting text is detecting prohibited words, but detecting context is different. It is detecting the meaning of what you are saying.
我先說(shuō)文字檢測(cè),文字檢測(cè),顧名思義,就是檢測(cè)你的文案,你所說(shuō)的每一個(gè)字是不是
Let me talk about text detection first. As the name suggests, text detection is to check whether every word you say in your copy is correct
還是這個(gè)發(fā)布大長(zhǎng)腿的視頻。如果發(fā)布在一個(gè)賣(mài)襪子和鞋子的上號(hào),這個(gè)視頻的違規(guī)值可能是在3-5,也就違規(guī)的可能性不高。但是發(fā)布在身材展示的賬號(hào)上,就可能是8-9;被判定的違規(guī)的可能性就很高了。
Still this video about long legs. If posted on a platform selling socks and shoes, the violation value of this video may be between 3-5, so the possibility of violation is not high. But when posted on a body display account, it may be 8-9; The likelihood of being convicted of a violation is high.
換成人類(lèi)思考也是如此啊,賣(mài)襪子和鞋子,難免要展示上身效果。但是在一些唱歌跳舞的場(chǎng)景下,你只漏一個(gè)大長(zhǎng)腿,這是想干啥?
The same goes for human thinking. Selling socks and shoes inevitably requires showcasing the effect of the upper body. But in some singing and dancing scenes, you only miss one long leg, what are you trying to do?
2、是否主動(dòng)涉及違規(guī)
2. Whether actively involved in violations
第二點(diǎn)就是看你是自己引發(fā)違規(guī)的,還是系統(tǒng)誤判。如果是誤判,還有申訴的可能。
The second point is whether you caused the violation yourself or the system misjudged it. If it is a misjudgment, there is still a possibility of appeal.
我用誘導(dǎo)互動(dòng)這個(gè)規(guī)則來(lái)舉例。
I use the rule of inducing interaction as an example.
同樣的內(nèi)容,如果A賬號(hào)的評(píng)論區(qū)大量出現(xiàn)666、求資源等等,系統(tǒng)就會(huì)判定你可能在誘導(dǎo)互動(dòng)。B賬號(hào)也是這條內(nèi)容,但是評(píng)論正常,那么B賬號(hào)大概率不會(huì)觸發(fā)誘導(dǎo)互動(dòng)的處罰機(jī)制。
If the comment section of account A contains a large number of comments such as' 666 'and' seeking resources', the system will determine that you may be inducing interaction. B account also has this content, but the comments are normal, so B account is unlikely to trigger the punishment mechanism for inducing interaction.
如果你確實(shí)在視頻中說(shuō)讓別人評(píng)論或者私信,那么肯定處罰跑不掉了。如果你沒(méi)有在視頻中沒(méi)有讓觀眾做這些行為,觀眾自己跑去去評(píng)論區(qū)發(fā)一些內(nèi)容,那么被判定違規(guī)后是可以申訴的。這里的標(biāo)準(zhǔn)就是看你有沒(méi)有特意引導(dǎo)了。
If you do say in the video that you want others to comment or send private messages, then the punishment will definitely not escape. If you did not ask the audience to do these behaviors in the video and the audience went to the comment section to post some content, then you can appeal after being judged as a violation. The standard here is to see if you have intentionally guided me.
4、怎么做才能規(guī)避這些違規(guī)
4. How can we avoid these violations
首先,確定自己的賬號(hào)標(biāo)簽,不要讓這個(gè)標(biāo)簽內(nèi)出現(xiàn)高風(fēng)險(xiǎn)的視頻
Firstly, determine your account tag and do not allow high-risk videos to appear within it
其次,利用騰訊元寶的混元大模型提前檢測(cè)文案
Secondly, utilizing Tencent Yuanbao's hybrid big model to detect copywriting in advance
如果你是有文案的短視頻,那么我建議按照??5個(gè)常見(jiàn)的違規(guī)點(diǎn),讓你避開(kāi)90%的視頻號(hào)限流,速來(lái)學(xué)習(xí)!這篇內(nèi)容中的方法,將文案丟給騰訊自己出的人工智能(AI)去檢測(cè),讓他告訴你文案有沒(méi)有違規(guī),要怎么整改才不會(huì)違規(guī)【提示詞已經(jīng)發(fā)布在了藍(lán)色文章鏈接你,你可以點(diǎn)擊藍(lán)色文字,跳轉(zhuǎn)到那篇文章去復(fù)制提示詞】
If you have a short video with copy, what do I suggest following?? 5 common violations that help you avoid 90% of video streaming restrictions, come and learn now! The method in this article is to throw the copy to Tencent's own artificial intelligence (AI) for detection, and ask it to tell you if there are any violations in the copy and how to rectify them to avoid them. The prompt has been posted on the blue article link, and you can click on the blue text to jump to that article to copy the prompt
下面這個(gè)案例你能看到,其實(shí)檢測(cè)還是有必要的。下面是違規(guī)的文案:
As you can see from the following case, testing is actually necessary. Here is the illegal copy:
你第一眼看到像什么大部分人看到的像金蛇如果你看到像金魚(yú)趕快點(diǎn)個(gè)小紅心把它接住你就會(huì)心想事成好事馬上要發(fā)生
What does it look like at first glance? Most people see it as a golden snake. If you see it as a goldfish, hurry up and catch it with a little red heart, and everything will come true. Good things are about to happen
下面是用AI人工智能檢測(cè)出的違規(guī)點(diǎn)和整改建議。用這個(gè)模型的時(shí)候,一定要用騰訊自己的混元大模型,不要用DeepSeek,理由很簡(jiǎn)單,混元大模型是騰訊自己的。
The following are the violations and rectification suggestions detected by AI artificial intelligence. When using this model, be sure to use Tencent's own hybrid big model, not DeepSeek. The reason is simple, the hybrid big model is Tencent's own.
如果這個(gè)朋友提前用AI工具檢測(cè)一下文案再去做視頻,就會(huì)收到違規(guī)了。接著我們說(shuō)關(guān)于標(biāo)簽的事。
If this friend uses AI tools to detect the copy in advance before making videos, they will receive a violation. Next, let's talk about labels.
如何查看自己賬號(hào)的標(biāo)簽
How to view the tags of one's own account
這個(gè)賬號(hào)標(biāo)簽是怎么來(lái)的呢?這個(gè)標(biāo)簽來(lái)自于你從第一條發(fā)布的視頻開(kāi)始算起的,當(dāng)你連續(xù)發(fā)布視頻1-2周后,大概就能看到視頻號(hào)給你的標(biāo)簽了。
How did this account tag come about? This tag is calculated from the first video you posted, and when you post videos continuously for 1-2 weeks, you will probably see the tag given to you by the video number.
當(dāng)然這個(gè)標(biāo)簽視頻號(hào)不會(huì)展示給你,你需要借助第三方工具去查詢。
Of course, this tag video number will not be displayed to you, you need to use third-party tools to search.
你做了1-2周之后,可以去新榜中搜一下你的賬號(hào),看看視頻號(hào)給你打上了什么標(biāo)簽。
After 1-2 weeks of work, you can search for your account on the new list and see what tags the video account has assigned to you.
具體的打標(biāo)簽,你可以看??賬號(hào)打標(biāo)、賬號(hào)權(quán)重,看這篇文章就夠了!這篇文章,這是視頻號(hào)打標(biāo)的過(guò)程。通過(guò)這篇文章,你能了解,你的賬號(hào)標(biāo)簽是怎么來(lái)的。
Can you see the specific labeling?? Account tagging and account weight, just read this article! This article is about the process of marking video numbers. Through this article, you can understand how your account tags are obtained.
好了,今天的分享大概就是這些了。這篇文章有兩個(gè)核心,
Alright, that's about all for today's sharing. This article has two cores,
1、大流量≈違規(guī)不是人工審核而違規(guī)。而是因?yàn)槟愕囊曨l放大了人性的弱點(diǎn)和平臺(tái)禁止的內(nèi)容。
1. High traffic ≈ violation is not a manual review but a violation. But it's because your video magnifies the weaknesses of human nature and the content prohibited by the platform.
2、判定違規(guī)的標(biāo)準(zhǔn)是:賬號(hào)標(biāo)簽+視頻標(biāo)簽=是否被處罰。高風(fēng)險(xiǎn)領(lǐng)域和高風(fēng)險(xiǎn)內(nèi)容一組合,馬上被判違規(guī)的概率就變高了。
2. The standard for determining violations is: account tag+video tag=whether they have been punished. The combination of high-risk areas and high-risk content increases the probability of being immediately judged as a violation.
堅(jiān)持原創(chuàng)、堅(jiān)持價(jià)值輸出、堅(jiān)持健康正向內(nèi)容,堅(jiān)持內(nèi)容向善、堅(jiān)持內(nèi)容真實(shí)。只有這樣做視頻號(hào)才能走得更遠(yuǎn)。希望這篇文章對(duì)你做短視頻有一定啟發(fā)和幫助。
Adhere to originality, value output, healthy and positive content, content goodness, and authenticity. Only by doing so can the video account go further. I hope this article has some inspiration and help for you in making short videos.
本文由 濟(jì)南短視頻推廣 友情奉獻(xiàn).更多有關(guān)的知識(shí)請(qǐng)點(diǎn)擊 http://www.wxfuxia.com/ 真誠(chéng)的態(tài)度.為您提供為全面的服務(wù).更多有關(guān)的知識(shí)我們將會(huì)陸續(xù)向大家奉獻(xiàn).敬請(qǐng)期待.
This article is promoted by Jinan Short Video for Friendship Dedication For more related knowledge, please click http://www.wxfuxia.com/ Sincere attitude To provide you with comprehensive services We will gradually contribute more relevant knowledge to everyone Stay tuned
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